Kohl’s Corp. owns and operates family-oriented department stores. It offers exclusive brand apparel, shoes, accessories and home & beauty products through its department stores.
Take a look at the 1-year chart of Kohl’s (NYSE: KSS) with the added notations:
KSS has a common level of support at $45 (red) over the past 9 months. The stock had fallen below that mark in August, but now that it is back above it, the $45 level is acting as support once again. If the $45 support were to break, lower prices should follow for KSS.
The Tale of the Tape: KSS has key support at $45. A trader could enter a long position at or around $45 with a stop placed under the level. If the stock were to break below the support, a short position could be entered instead.
Before making any trading decision, decide which side of the trade you believe gives you the highest probability of success. Do you prefer the short side of the market, long side, or do you want to be in the market at all? If you haven’t thought about it, review the overall indices themselves. For example, take a look at the S&P 500. Is it trending higher or lower? Has it recently broken through a key resistance or support level? Making these decisions ahead of time will help you decide which side of the trade you believe gives you the best opportunities.
No matter what your strategy or when you decide to enter, always remember to use protective stops and you’ll be around for the next trade. Capital preservation is always key!
Christian Tharp, CMT